THE STORY OF VICMASS LUO DOLLAR IS A SIGN OF HOPE INDICATING THAT CHANGE IN THE KENYA MUSIC BUSINESS IS POSSIBLE AND IT WILL COME SOONER THAN YOU THINK. WE CAN’T GIVE UP YET. REFORMS ARE ON THEIR WAY.
According to Partners Against Piracy (PAP), content piracy is practiced by terrorists and crime syndicates. PAP is a Kenyan Association comprising various creative industry stakeholders like Multichoice, Bernsoft, Phat Music Africa, My Movies Africa by Yakwetu, Art at Work, Boomplay, The Music Advocate Africa, Creative Society of Kenya, IPO Kenya, Mugenge2RU (Nonini) & other corporates who have teamed up to lead efforts to fight piracy in Kenya and Africa.
Music rights holders such as musicians, song writers, publishers, producers, record labels, lyricists, composers, and performers rely on collective management to earn income whenever their music is performed in public. In Kenya this system has persistently failed resulting in a continuous blame game approach between music owners, users & the copyright regulator Kenya Copyright Board. In August 2021 KeCoBo deregistered MCSK, KAMP & PRISK. This is not the first time. It has become the norm every year.
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